Idea Generation, Factors which can Influence
1. Providing an environment, as a physical space as well as psychological, in which creative ideas can flourish can help initiate and then develop ideas further. A friendly, open, positive and non-judgmental environment can provide the support, where needed, to encourage interaction and collaboration for the sharing and discussion of ideas. A physical space which can contribute to idea generation will vary depending on the personalities and preferences of individuals involved, but they can be warm and comfortable, relaxing, informal (or formal), visually stimulating, quiet (although some people create their best ideas in an atmosphere of ‘hustle and bustle’), but frequently being free from distractions, which can often be irritating and takes the focus of concentration away from thought processes to create ideas.
2. Delegating activities, roles and responsibilities to build on the interests and strengths of individuals can strongly encourage the creation and sharing of ideas. Ensuring that activities are fairly and relatively evenly delegated, being affected by the potential inputs required, allows the opportunity for everyone to participate and collaborate in the sharing of ideas, increasing the likelihood of more successful outcomes.
3. Developing trust between individuals will contribute to the psychological environment for creating ideas, allowing for greater expression of ideas, no matter how outlandish they may be perceived as, without fear of ridicule.
4. Diverse individuals within a team will often bring together a richness of cultures, experiences and perspectives, creating new collaborative initiatives. This can often provide new insights and generate innovative ideas and novel outcomes.
5. Empowering individuals to take ownership of their ideas and to explore a range of possibilities can enhance a confidence, the feeling of self-worth and being valued by other team members. Experimenting with the development of ideas can often lead to new products and services, contributing to the success of an organisation.
6. Motivation and frequent encouragement can be a powerful factor to engage the creative energies needed for the generation of ideas. Providing an atmosphere of positivity can help drive the desire to explore many avenues for inspiration. Offering incentives and rewards, along with clear objectives, can contribute to motivating individuals in the active engagement of idea generation and especially the sharing of these and collaboration with others in further developing ideas.
7. The time and resources that are available and can be dedicated to idea generation are often the limiting factor in the number and quality of ideas and what can also realistically be developed. Without adequate time and resources, the process of idea generation will be restricted and might be seen by individuals as a token gesture by an organisation in a relatively poor attempt to try and motivate staff. Providing adequate time for idea creation sessions, along with subsequent development of the ideas if they are to come to fruition. Innovation is often key to the enduring success of an organisation, so the planning of adequate time and supporting resources is integral to the success of this process.